Subway has sent cease and desist letters to mom & pop sandwich shops around the nation demanding that they stop using the word "footlong" to describe any lengthy food.

"I [got a letter] and I said, 'You gotta be kidding me,'" said Blair Hensley, 31, the owner of the Coney Island Drive Inn in Brooksville, FL. He said his shop has been advertising footlong hot dogs since 1960, years before the first Subway was built.

Coincidentally, their spokesman Jared has trademarked the phrase, "Six inches long and spicy."